In 1960, Häagen-Dazs set out with a goal to make better ice cream. What began as three simple flavors has grown into an international brand that continues to raise the bar in creativity and quality.
Although Häagen-Dazs products are available in the U.S., General Mills only manages and operates the Häagen-Dazs business outside of North America. You will find our ice cream in over 90 countries and you can visit our shops in over 40, including France, China, Mexico, Thailand and the UAE.
Watch our founder story below.
Starting with vanilla, chocolate and coffee, Reuben Mattus set out to change ice cream forever.
In 1976, the first Häagen-Dazs shop opened in Brooklyn Heights, NY. The shop is still there today.
Today, Häagen-Dazs is sold in more than 900 shops in 50 countries.
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