WW has endorsed ten specially marked Fiber One products that are just two PersonalPoints™ each.
Products include Fiber One Soft Baked Cinnamon Coffee Cake, Chocolate Fudge Brownies, Chocolate Chip Cookie bars, Chocolate Peanut Butter bars, Chewy Chocolate Bars and Chewy Chocolate Peanut Butter bars.
This is just the beginning of what will be a 3-year partnership between Fiber One and WW.
“Bringing the two brands together felt like a natural fit,” says Kelli Vander Tuig, assistant manager, Brand Experience, Fiber One. “WW is focused on all facets of wellbeing. They don’t want you to sacrifice anything in your weight loss and wellness journey. And Fiber One brings a unique combination of the right macros with great taste, so you can still indulge the way you want to.”
Did you know laughter burns calories?
Fiber One launched an original comedy series with stand-up comedian Becca O’Neal to keep you laughing all season long.
“We’re so excited to have Becca O’Neal host this series. She’s absolutely our brand personified. She’s all about the real talk mentality, just like Fiber One,” says Vander Tuig.
Her short “snackable” jokes have been stitched together in one 15-minute comedy special.
Becca O’Neal: No Snackrifices, is now streaming on Entertainment Weekly.
To learn more about Fiber One and how they can support you this season, visit FiberOne.com.
*New WW members only. Purchase by 2/28/22. See packaging for promotion details. After one month, WW plan auto renews at the standard monthly fee until canceled. Restrictions apply.
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