General Mills Corporate Communications
763-764-6364
media.line@genmills.com
This Memorial Day weekend in the U.S. is extra special for many, it is not just the official start of grilling season, but also the first time that many friends and families will be gathering in more than a year. A recent survey(1) showed that many consumers said they will be buying fresh food and cooking more than they did before the pandemic. Additionally, 7 out of 10 consumers say(2) they will keep cooking at home after the pandemic.
With CDC guidance stating that friends and family can gather safely, what better way to get everyone back together than a Memorial Day barbecue. But, since many people have not cooked for a crowd recently, General Mills wanted to share easy recipes that will be instant crowd pleasers with your friends and loved ones.
“We’re anticipating this Memorial Day Weekend will be extra special as people reconnect with their loved ones in person after over a year of video reunions,” said Jeanine Bassett, vice president of consumer and market intelligence for General Mills. “And we expect that people will want to spend more time with their guests than in the kitchen, so recipes that can be made in advance will be a big hit.”
While we know that hamburgers and hot dogs are traditional barbecue fare, here are some additional quick and easy recipes that the whole family will love:
For more ideas and recipes for this Memorial Day Weekend and beyond, head to BettyCrocker.com or Pillsbury.com.
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“We’re anticipating this Memorial Day Weekend will be extra special as people reconnect with their loved ones in person after over a year of video reunions. And we expect that people will want to spend more time with their guests than in the kitchen, so recipes that can be made in advance will be a big hit.”
General Mills makes food the world loves. The company is guided by its Accelerate strategy to drive shareholder value by boldly building its brands, relentlessly innovating, unleashing its scale and being a force for good. Its portfolio of beloved brands includes household names such as Cheerios, Nature Valley, Blue Buffalo, Häagen-Dazs, Old El Paso, Pillsbury, Betty Crocker, Yoplait, Annie’s, Wanchai Ferry, Yoki and more. Headquartered in Minneapolis, Minnesota, USA, General Mills generated fiscal 2021 net sales of U.S. $18.1 billion. In addition, the company's share of non-consolidated joint venture net sales totaled U.S. $1.1 billion.
